‘I am very passionate about the importance of well fitting footwear for both adults & kids. Poor fitting footwear can cause a multitude of problems for our feet which affects our joints, posture & spine.

A child’s feet are growing until the late teens & can be malformed by poor footwear. Feet come in all shapes & sizes & must be fitted accordingly.

As the mum of a boy with very narrow feet, I had many poor shoe fitting experiences on the high street & felt there was a lack of choice for those kids that didn’t have an average fitting!’